营销方面的轻微

一般信息

项目描述

次要营销人员提供有关广告,促销,公共关系,销售和消费者行为的基本指导。学生将了解现代营销实践,消费者购买决策过程以及常见的营销问题和挑战。修读未成年人的学生将有机会运用他们所学到的知识,从事现实世界的项目以及参加全国比赛。

要求

BSBA学生为18小时,非商科学生为24小时

非商科学生将需要以BUS M300或BUS M301和ECON-E270作为前提条件。

最后更新9 月 2020

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学校简介

Your education, your choice Choose from over 60 academic programs, earn an affordable high-quality education, and graduate with an Indiana University degree. No matter where you are on your educationa ... 更多信息

Your education, your choice Choose from over 60 academic programs, earn an affordable high-quality education, and graduate with an Indiana University degree. No matter where you are on your educational journey, you’ll discover that IU East has what you’re looking for. 收起